Novele is not just a company; it’s a catalyst for change in the energy sector. Their ambition to revolutionize energy storage and usage in bustling metropolises required a visual identity that not only reflects the cutting-edge technology but also its commitment to an eco-friendly future.

Moving away from their dystopian visual roots, I crafted Novele’s new visID to mirror the essence of their innovative technology and forward-thinking philosophy. The logo design, typography, and color palette were conceptualized to embody optimism, energy, movement, and growth, resonating with the dynamic nature of modern cities. The result is more than just a brand makeover—it’s a declaration of the company’s role in shaping a sustainable future, providing the foundation for their growth as they lead the charge in transforming urban energy landscapes worldwide.

Old Logo

New Logo